Opportunity Assessment Paper
Write a paper of no more than 700 words in which you complete the following:
Consider the seven-step process to assess market opportunity.
Analyze the steps of the branding process with a well-known e-commerce site.
Select a website from the following companies, Microsoft®, Intel®, HP, GoogleTM, Dell, Oracle, Apple®, eBay, Yahoo, or Amazon, and compare the site's particular marketing approach to that of traditional methods.
Format your paper consistent with APA guidelines.