Assignment Task: Stakeholder consultation
You now need to conduct stakeholder engagement and interviews to gather valuable insights to help inform your strategy. Conduct 3 short one-on-one interviews with three identified key stakeholders (at least one internal and one external) and then document your findings.
If basing this on a real business you can use real stakeholder if you have the opportunity or have fellow student's role play - you must brief the students about the type of stakeholder they are and give them background information to read prior.
If you are using the case study business, you can use other students who are working on the same case study as you will all be familiar with the scenario and you can draw from each other's unique perspectives and ideas. Arrange for three other students to play an identified role - this can be anyone from the case study that you choose, for example, a graphic designer moving from permanent to contract, a head office staff member staying on and a reader of the magazine. The role player has license to make up their answers based on their own ideas and experiences. As everyone's ideas and situations are unique, even if playing the same roles your answers will be different. It's very important that you develop your own set of questions to ask the stakeholders and that these are not the same as anyone else working in your small group. You are all being assessed individually.
Your assessor will be looking to see that you can:
- express your opinions and information to the stakeholders when interviewing them
- respond positively and respectfully to their views using language appropriate