Assignment
USING THE COMPANY VERIZON WIRELESS
A. Conduct an external assessment and complete either an External Factor Evaluator (EFE) or a Competitive Profile Matrix (CPM). Use the following five websites in conducting your assessment:
• Market Watch
• Hoovers
• MSN Money
• eTrade
• MSU Global Edge.
B. Conduct an internal assessment and complete an Internal Factor Evaluator (IFE). Use the following documents, which may be found in the target organization's corporate website:
• Most current Form 10K document
• Most current annual report
C. Prepare a well-written paper describing the findings that you discovered by analyzing the data from the external assessment and from the internal assessment. Present your findings. Consider putting some of the data into a graphical display (chart, figure, table) to present information in a clear way. Use citations to substantiate your ideas.
Format your assignment according to the following formatting requirements:
o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
o The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.