Business Case Scenario: You have been hired as a Marketing Manager for a new entrant into the market called Cinnaholic, a Canadian gourmet coffee and dessert shop. Cinnaholic has 2 brand new locations opening this year in Canada and will be opening 5 more locations in the next year. As the Marketing Manager of Cinnaholic, you are planning to open 1 new store located in the downtown shopping core of an Ontario city. Visit the Cinnaholic website to learn more about Cinnaholic. Review the factors affecting marketing such as regulatory, economic, social, demographic, technological, corporate social responsibility, and ethical factors. Choose the closest city near you and name it in your answer. The store will be located in the shopping core, but it also needs to be within 1 to 3 kilometres of a college or university. It is necessary to complete this research to better understand Cinnaholic's target market needs. This will enable you to better understand the factors that could impact the opening and launch of your specific store location. Conduct an environmental scan to better understand Cinnaholic's external environment and potential target market. Using the CREST model, consider the external environment that might impact the opening