Assignment:
Consider the following actual and forecast demand levels for Big Mac hamburgers at a local McDonald's restaurant:
Day
|
Actual Demand
|
Forecast Demand
|
Monday
|
84.0084.00
|
84.0084.00
|
Tuesday
|
75.0075.00
|
84.0084.00
|
Wednesday
|
66.0066.00
|
81.3081.30
|
Thursday
|
52.0052.00
|
76.7176.71
|
Friday
|
minus-
|
??
|
The forecast for Monday was derived by observing? Monday's demand level and setting Monday's forecast level equal to this demand level. Subsequent forecasts were derived by using exponential smoothing with a smoothing constant of 0.25.
Using this exponential smoothing method, what is the forecast for Big Mac demand for Friday?
Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.