Problem: Ensco Lighting Company has fixed costs of $100,000, sells its units for $28, and has variable costs of $15.50 per unit.
1) Compute the break-even point.
2) Ms. Watts comes up with a new plan to cut fixed costs to $75,000. However, more labor will now be required, which will increase variable costs per unit to $17. The sales price will remain at $28. What is the new break-even point?
3) Under the new plan, what is likely to happen to profitability at very high volume levels (compared to the old plan)?