Problem: Explain how the Internet might be an advantage in marketing as it relates to any technological product of choice.
Address the following components of e-marketing:
1) Web development
- Placement
- Merchandise and audience size
- Presentation - online customer service
- Payment
- Security
- Fulfillment
- Four infrastructures of e-commerce
2) Online and brick-and-mortar business model comparisons
- Value propositions
- Online offering
- Resource system