For this assignment, review the organization and the industry before applying the strategic models below to Proctor and Gamble. You will need at least five current, scholarly or professional resources to complete this assignment. Follow these steps:
Complete a PEST analysis for the selected firm. Be sure that this is based on research of the organization, not conjecture or opinion.
Complete Porter's Five Forces Model for the selected firm. Pay particular attention to the relationships of elements from both models.