1. Complete a Competitive Profile Matrix (CPM) for the GAP Corporation, using at 12 factors and three (3) competitors, including your company (your company + two more companies).
2. Using the internet, find an article about a company that is undergoing, or has undergone, large-scale change. What did they do well? Summarize the article and talk about what the change was, whether it worked, and what you learned. Please place a link to the article below.