As the owner of Boys and Girls Happiness, a child furniture manufacturing enterprise, seeking a loan from a bank to finance the construction and operation of three new store locations, you have been asked to provide the loan officer with a brief analysis of the competitive environment in child furniture.
1. Draw a five-force diagram for the child furniture manufacturing, and briefly discuss the nature and strength of each of the five competitive forces in child furniture.
2. Do whatever Internet research is required to expand your understanding of competition in the child furniture industry and do a competent five-forces analysis.