Assignment: Tracking (Google Analytics)
This assignment will assess the following competency: Evaluate the implementation of e-marketing analytics.
Directions:
For this assignment you will compose an essay in response to the following directions:
Compare and contrast the mechanics of tracking Events, Campaigns and E-Commerce Transactions.
The response should be two to three pages and include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.