Solved: Company marketing strategy-coca-cola and pepsi, Marketing Management

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Company marketing strategy-coca-cola and pepsi

Problem:

Visit websits of Coca-cola and Pepsi. Discuss how each company advances and manages its brand. You should include the marketing strategy employed by each company, as well as their positioning strategies, and how each company markets to their consumers. Also, discuss the relative effectiveness of each company's marketing strategy.

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Marketing Management: Company marketing strategy-coca-cola and pepsi

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