Companies use web analytics to gather data


Discussion: "Data Gathering"

Online questionnaires enable companies to gather data from a large number of possible responders. For a web-based questionnaire, determine which response format would be the most effective. Provide a rationale for your response.

Companies use Web analytics to gather data and measure a Website's design effectiveness among its users. Of the two web analytic categories (on-site and off-site), speculate on which one is more effective.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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