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Choose an empirical article on european journal of marketing

Discussion:

Choose an empirical article published in the last 6 months from the

(1) European Journal of Marketing,

(2) Journal of Marketing Research,

(3) Journal of Macromarketing,

(4) Journal of Advertising, or

(5) Journal of Consumer Research. (A full article, not a letter, rebuttal, revist, book review, etc.)

Discuss the article's findings and at least two international marketing implications, 800 words

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Marketing Research: Choose an empirical article on european journal of marketing

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