Choose a global company and describe its target market


Question: Choose a global company and describe its target market. Provide a rationale for the response.Justify the different positioning strategies presented in Chapter 7 of your textbook (attribute or benefit; quality and price; use or user; competition; global, foreign, and local consumer culture). Provide one (1) example of at least one (1) positioning strategy for the products of the global company you chose.

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Marketing Management: Choose a global company and describe its target market
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