Review the case: The Transformation of Thomson “We are a one hundred year old start-up.” by —Frank Dangeard, October 2006
Then,answer question below:
Q1:Provide a brief review of Thomson's journey over the past decade (1997-2007).
Identify critical shifts in Thomson's contextual factors including industry dynamic and trends, technology changes and developments in the competitive landscape. Identify the steps taken (change initiatives: strategic moves, structural shifts, etc)
Q2:Critically review Thomson current position and level of congruence (vision - strategic choice - structural configuration). Which areas are well aligned, and what are some of the critical gaps?
Q3:Provide recommendations to address the issues identified above. Make sure you provide practical executionable recommendations.
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