case study green mountain coffee roasters inc


Case study: Green Mountain Coffee Roasters, Inc. (GMCR) for the year ended September 24, 2011.

Please review carefully the filing focusing on: the entries of goodwill and intangible assets on the balance sheet, footnote 3, Acquisitions, and footnote 7, Goodwill and Intangible Assets, and then answer the following three questions:

1. What will investors infer from the ratio of (goodwill + intangible assets) to total assets

2. What will investors discern from the purchase price allocation of the acquisitions outlined in footnote. Please focus on goodwill and intangible assets.

3. Please comment usually on the potential benefits/pitfalls underlying Green Mountain Coffee Roasters, Inc recent strategy of obtaining growth through acquisitions.

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