The user experience framework can help designers constrain and scope the user experience of a given system. The user experience framework also informs about the relationship between a conceptual model and a user’s understanding of it for past, current, and future systems. The case study actually consists of two studies. For this evaluation, consider the first one by Heather Collins on an online fundraising Website. She used primarily the sensory and compositional threads of the framework, leading to insights on how fundraising organizations can maximize their Websites to tell a compelling story to a potential donor that is balanced in content and emotion. Collins’ design combines elements of storytelling, appropriate emotional triggers, and a welcoming atmosphere to encourage potential donors to act by making a donation, volunteering their time, telling their friends, or attending a related event. Through this process, the donor can create a meaningful connection to a cause or problem directly impacting their community. The personal connection makes the online donation experience pleasurable for the user.