Calculate the roa for each firm which venture is indicative


Following is financial information for three ventures:

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A. Calculate the ROA for each firm.

B. Which venture is indicative of a strong entrepreneurial venture opportunity?

C. Which venture seems to be more of a commodity-type business?

D. How would you place these three ventures on a graph similar to Figure 2.10?

E. Use the information in Figure 2.9 relating to pricing/profitability and "score" each venture in terms of potentialattractiveness.

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Finance Basics: Calculate the roa for each firm which venture is indicative
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