Calculate acquisition cost for one customer for this, Marketing Management

Calculate acquisition cost for one customer for this

The Home Depot is using diverse media to try to reach elusive new customers for its tool rental business. The Home Depot spent $21,499 online and atracted 102 new customers. Its print ads attracted 259 new customers at a cost of $50,603. And its broadcast advertsing cost $64,940 and attracted 733 new customers. Calculate acquisition cost for one customer, for this campaign overall. (Rounding: penny.)

MARKETING METRICS IS THE SUBJECT OF THE QUESTION.

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Marketing Management: Calculate acquisition cost for one customer for this

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Marketing Management: Calculate acquisition cost for one customer for this

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