Build sustainable product advantages
Problem:
Some products and services are widely perceived as commodities. Still some companies build sustainable product advantages for even those products. How do they do it? Cite at least two examples.
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How far would the price of the stock have to fall before the warrant has no value?
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A mail order company has begun to sell your prestige luggage at a 30% discount to the consternation of department stores that sell it at list price.
Still some companies build sustainable product advantages for even those products. How do they do it?
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You will be able to describe the two unique types of purchasing categories in the business world.
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