Assignment:
Bringing a new Pharmaceutical to Market
Write a 3+ page, double-spaced essay: Bringing Pharmaceuticals to Market.
- What does it take to bring a new medication to the market?
- Should pharmaceutical companies have patents on their drugs? Why or why not?
- How can pharmaceutical companies recoup the costs associated with failed drugs?
- Explain examples of successful and unsuccessful pharmaceutical medications.
- What happened with the unsuccessful ones?
- Why were the successful ones successful?