ASSESSMENT 1 - Case Study 3 from Textbook- Australian Supermarkets: who will win and when?
Contents of your report
Introduction - brief description of the company and the industry(ies) of which it is part and the main challenge(s) being faced- i.e. why are you being asked to analyse the case.
Macro environmental analysis - factors which are changing or impacting on the company and/or the industry(ies) - include some discussion as to what they mean for the company
Industry analysis(for each industry if more than one)
• brief description of the life cycle stage of the industry
• 5 forces analysis - conclusion regarding attractiveness
Company analysis: resources and capabilities - core competencies - include some discussion of which ones are/will be most effective in achieving strategies and objectives or are most important to identified environmental factors - macro and/or industry .
Competitor analysis: draw conclusions about main competitive threats (if any) (link back to 5 forces analysis)
Strategy analysis:
• Identify strategies - corporate and/or business level if possible
• Analyse if working or not - why / why not
• Suggestions for improving current strategies or suggestions for new strategies - link back to analysis and explain why you think they will work
Conclusion - summary, recommendations, prediction for future of the company/industry
Use your referenced sources and theory to support your analysis and recommendations.
Presentation: Title page, exec summary, table of contents, body of report containing suitable headings and subheadings, reference list (Harvard-Anglia style), single spaced, font Times New Roman 12pt, Calibri 11pt or Arial 10pt.
Min of 8 suitable reliable current acceptable sources
See course outline for marking scale.
Information related to above question is enclosed below:
Attachment:- AustralianSupermarketsCasestudy.rar