BM 410 Sales Management & Practices Discussion Post- Colorado Technical University
• Distinguish two key roles of CRM? What are four things a sales manager should look for when choosing a CRM vendor and why?
• Explain what sales force automation technology is and how it supports Customer Relationship Management (CRM) efforts.
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.