Benchmark practices employed by well-known industry

Question

2 Pages

Imagine that the Houston Foodbank (HFB) has hired your team as a consultant to help the company develop and implement social initiatives to increase support from new or existing corporate sponsors.

You have decided that the best starting point will be to:

• Benchmark practices employed by well-known industry organizations;
• Use that information to help HFB develop its position regarding corporate social responsibility and; 
• Ensure its marketing and environmental approaches are consistent with that position.

Select and research any well-known business organization. Some examples include, but not limited to, the following:

• Coca-Cola

Identify the following for the selected organization:

• The corporate social responsibility (CSR) values;
• Explain EACH part of the CSR model (economic, legal, ethical and philanthropic) most closely associated with their values; for the ethical part, you need to elaborate how the business organization's code of ethics fits in with the HFB code of ethics and give specific examples.
• Determine how their CSR model would be most applicable and beneficial to HFB and explain your reasoning. You should also write a CSR statement for HFB based on the model selected.

CSR MODEL: 

https://smallbusiness.chron.com/four-types-corporate-social-responsibility-54662.html

HFB CODE OF ETHICS

https://www.houstonfoodbank.org/media/6864/afp_code_of_ethics.pdf