Activity #1
Based on the reading from Cameron and Quinn, discuss the difference between culture and climate.
Activity #2 - Value Clusters
Search the Web and compare at least five companies' slogans. Briefly state what value cluster is represented in the advertising. For example:
Kentucky Fried Chicken - We do chicken right! Value Cluster - Efficiency
Activity #3 - Cultural Values
List five common sayings or proverbs in your culture and indicate what cultural values they are conveying: Example:
Time is money and money is time - Efficiency
Good old American know how - Ethnocentrism
It takes a village to raise a child - Collectivism, humanitarianism