Question: I am writing a paper on for a business class and I am stuck on the understand why do businesses fail even after doing some strategic planning. I am trying to under to what degree does market research influence global business failures? Explain how should the two interact in order to successfully enter a market. Also, I have already touched on this but I would like your view on what tactical adjustments can you make to correct malfunctions (ethical, financial legal, political) to avoid a total global business failure.