Assume you are in charge with the product promotion and


Select a product you would like to own, such as a kindle or a snowboard. Draw up a list of your personal use specifications for the product. Write down explicitly what you expect the product to do. Use the shell model to analyze the product. Assume you are in charge with the product promotion and distribution. What would you stress in promoting the product? What channels would you recommend for the distribution of the product?

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Operation Management: Assume you are in charge with the product promotion and
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