Assignment: Capturing Customers with the Right Message for the Right Product at the Right Place with the Right Price at the Right Time
A description of the target market for electronic discount coupons.
An analysis of at least two of the 4Ps that apply in marketing this service.
Explanations of one advantage and one disadvantage associated with using this service from the perspective of the business owner or the customer redeeming the coupons
An explanation of your position for or against the use of electronic discount coupons.
An example from your personal experience or that of a friend, co-worker, family member, acquaintance, or other source to support your position
An analysis of how this practice could be improved or leveraged for other products or services.