Assess the policy and strategy of shell service


Read Case Study 2 on pages 361-370 of this textbook:

Oakland, J. S. (2003) TQM: text with cases. 3rd ed. Oxford: Butterworth-Heinemann.

Assess the policy and strategy of Shell Services in deciding to implement its own quality framework rather than using an existing model.

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Business Management: Assess the policy and strategy of shell service
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