Write 2-3 paragraph relating a current event to the below criteria
• Assess public relations as it relates to customers in the United States and around the world, to build an agreeable consumer experience unique to the market.
• Analyze the importance of writing in public relations, while exploring and developing the fundamentals of a news release.
• Examine and the various tactics and techniques required for an integrated advertising, marketing and public relations campaign and apply those tactics and techniques when created a media kit.