Question: DEVELOPING CRITICAL-THINKING SKILLS
As defined in the chapter, an organization's mission is a statement of the basic purpose that makes the organization different from others. Clearly, a mission statement, by indicating the purpose of a business, directly affects the company's employees, customers, and stockholders.
Assignment: 1. Find the mission statements of three large corporations in different industries. The Internet is one source of mission statements. For example, you might search these sites:
www.kodak.com
www.benjerry.com
www.usaa.com
2. Compare the mission statements on the basis of what each reflects about the philosophy of the company and its concern for employees, customers, and stockholders.
3. Which company would you like to work for and why?
4. Prepare a report on your findings.