As an individual with available liquidity on hand you have a choice to make an investment in a company. You may choose to purchase a bond or purchase stock. You are in your mid-50s and the funds you are willing to invest represent 30% of your net worth and 50% of your liquidity. The company has been in business for 15 years and has issued bonds in the past. What is your thought process in order to make a decision? What do you want to review in the company? What do you want to know?