Articulate the characteristics of effective influencers


Question: Using just the data available on the Excel "Influencers" worksheet, identify and articulate the characteristics of effective influencers for Blue Apron. Based on your analysis and insights, recommend to Blue Apron a set of influencers with whom it should build a collaborative relationship. (There is no need to provide a complete list - it is sufficient to indicate a few examples of influencers who have the characteristics you have identified).

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