Are 4 ps enough for all marketing situations
Problem: Some marketing experts believe that 4 Ps are not enough for all marketing situations. There is a strong need to add more Ps to cover all kinds of situations. What do you think about their this believe?Please include references.
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How might an organization in a highly competitive environment go about assessing the overall effectiveness of its marketing efforts? How would the organization identify industry benchmark criteria?
How might scholar-practitioners use this database to access general secondary sources of information about health care marketing?
Distinguish between probability and nonprobability samples. Why are nonprobability samples so popular in marketing research? Is their popularity justified?
Marketing has often been defined in terms of satisfying customers' needs and wants. Critics maintain that marketing does much more than satisfying customers' needs and wants; they argue that, in fact, marketing creates needs and wants that did not
Problem: Some marketing experts believe that 4 Ps are not enough for all marketing situations. There is a strong need to add more Ps to cover all kinds of situations. What do you think about their this believe?
Is McDonald's worldwide success due to their adaptation to the changing environment (that is, their deliberate strategy)?
Problem: Evaluate Marketing Website Assignment: Access the following Website: http://www.kraft.com/default.aspx
Please help me identify and explain at least one example of a marketing technique or practice that is acceptable when directed at adults but not at children.
Problem 1. Discuss the issues of a Web site owner being liable for information posted on the site Problem 2. "Too much emphasis is usually laid - by Chinese policy makers as well as by foreign business-people - on China's strength as an export mac
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