Apple Strategic management
Case study about Apple company from (the beginning to 2008)
1. Industry situation: (History, Development, Issues)
Describe: Milestones (Identify minimum four milestones (events)
Past Issues/problems that the industry faced (Four to five issues)
Current Industry Issues (minimum three issues)
2. Company situation:
2.1 (History, development, problems)==> Milestones (Minimum four milestones (events) Current Company Problems (Minimum three internal or external problems)
2.2 Present strategic posture ==> In the following sub-sections (a, b, c, and d), analyze the current vision/mission/goals/objectives/STRATEGIES/ structure& culture of the firm
2.2. a. Current vision/mission
2.2. b. Current goals/objectives
2.2. c. Current strategies ==> - Corporate Strategy
- Business Strategy
- Functional Strategy
2.2.d. Current corporate
structure/culture