Analyzing company customer satisfaction


Assignment task: Providing service after the sale to customers is important, no matter what type of company, product or service you represent.

Some organizations such as J.D. Power in the automobile industry, specialize in analyzing a company's customer satisfaction.

For this week's discussion:

Step 1: Research how a company determines the satisfaction of their customers with their products and services (the company you select must be different from the ones you used in the Week 1 Discussion Board).

Step 2: Find a company that requires that people answer an online satisfaction questionnaire.

Q1: Give brief report on the discussion board on your findings from the research.

Q2: State what you feel would be a different or better way for a company to determine its customers' satisfaction.

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