Assignment:
Individual Assignment: Strategic Plan, Part II: SWOTT Analysis
Note: the grading rubric, with point values, has been posted in the Course Materials section.
Conduct an internal and external environmental analysis for your proposed business.
Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at least seven of the following factors (economic and legal/regulatory is required). Choose factors from both the external and internal list, for a total of 7, remembering that economic and legal/regulatory is required. For each of your selected 7 factors, identify one primary strength, weakness, opportunity, threat, and trend, and include it in your table.
External forces and trends considerations:
• Legal and regulatory
• Global
• Economic
• Technological
• Innovation
• Social
• Environmental
• Competitive analysis
Internal forces and trends considerations:
• Strategy
• Structures
• Processes and systems
• Resources
• Goals
• Strategic capabilities
• Culture
• Technologies
• Innovations
• Intellectual property
• Leadership
Write a 1,400- to 1,750-word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must:
• Include economic as well as legal and regulatory forces and trends.
• Critique how well the organization adapts to change.
• Analyze the supply chain operations of the organization.
• Identify issues and/or opportunities:
- Identify the major issues and/or opportunities that the company faces based on your analysis above.
- Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
- Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.
Format your paper according to APA guidelines.