Problem
What to reply to the following: Expected Goal #1: Encourage continuous engagement by reciting and communicating values, vision, and mission statement, preventing individuals from being discouraged.
Expected Goal #2: Strategic goals should identify the establishment's strengths and entails essential stakeholders.
Importance of including Marketing Department in Strategic Planning
The marketing department promotes the organization's mission, values, and vision. It acts as the organization's coordination of all its products and services. Involving marketing in a strategic plan helps analyze the organization's performance and positioning. Involving marketing in strategic planning is vital as it assists in developing achievable marketing goals.