Homework: Digital & Social Media Strategies Presentation
Many digital and social media sites are widely used in marketing strategies.
Prepare 10 to 15 slides presentation with detailed speaker's notes and visuals elements.
Complete the following in your presentation:
i. Identify a company that could benefit from better use of social media.
ii. Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company.
iii. Design an online strategy that maximizes the use of some or all of the digital and social media channels, as appropriate, based on your analysis.
iv. Determine key performance indicators to measure the success of the online strategy.
Format your homework according to the following formatting requirements:
i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
ii) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.