Project instructions:
I will upload the instructions of the project to you.(please have a look)!!!!!!
In fact, this project need to include 5 part
1) Introduction:
2) Review marketing plan i. Outline the marketing plan. And Critically evaluate the value of marketing communications to the marketing plan.
3. Analyse promotional program situation Critically evaluate situation factors affecting the communication and Analyse the target audience.
4. Analyse communications process
i. Consolidate implications from the above.
ii. Critically evaluate the impact on source, message, and channel factors.
iii. Establish a communications objective(s).
5. Conclusion: