Advertising and sales promotion approach
Problem: Present a summary of a compared and contrast the advertising and sales promotion approaches used by Frito-Lay and two competitorsNo format needed or cited just used for discussion.
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Calculate the HHI for this industry. If firms 6 and 7 decide to merge, would this merger be challenged by the FTC? Why or why not?
Last year’s manufacturing overhead was $880,000, based on the production of 320,000 standard CDs and 120,000 high grade CDs. Selling prices last year averaged $3.60 per standard disc and $5.80 per high disc. Direct labor and direct material
Problem: Using the data in the following table, estimate (a) the average return and volatility for each stock, (b) the covariance between the stocks, and (c) the correlation between these two stocks.
Suppose total benefits and total costs are given by B(Y) = 100Y - 8Y2 and C(Y) = 10Y2. What level of Y will yield the maximum net benefits? Show your work.
Present a summary of a compared and contrast the advertising and sales promotion approaches used by Frito-Lay and two competitors
(a) Compute all of the variances for (1) direct materials and (2) direct labor. (b) Compute the total overhead variance.
A firm purchases a new computer system for $1M. If the marginal propensity to consume is 0.8, the final change in national income will be
True or false and explain. "The AD schedule slopes downward because real income rises as the price level declines and everybody buys more as their real income rises."
Design a two-part tariff (pricing) structure that would get the max nightly profit from each LEGAL drinker. The two-part pricing would include a cover charge plus a charge for each drink.
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For each of the following approaches, give a definition and one example of how it might be applied to case management practice.
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