Advantages of critical thinking in decision-making process
Problem: Illustrate a scenario applying critical thinking to a work-related decision, and the importance and benefits of critical thinking in the decision-making processes.
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Explain the Promotional Strengths and/or Weaknesses of iPhone 4S and Promotional Opportunities and/or Threats to the financial future of iPhone 4S.
Question 1) What made this company's targeting and other marketing strategies successful?
Find at least 3 people who will talk to you easily, such as friends, and/or family members. Each person should be an actual or potential buyer of Apple's iPhone 4S.
Research two Fortune 500 companies. Who has done an outstanding job of creating a successful comprehensive marketing program? Explain.
Almost 40% of families have auto insurance with the same company as the husband's parents" (P 155). Do you agree with Kotler and Keller that family members have an influence on our shopping habits?
Do you think that the top 20% of the customers should get preferential treatment since they generate 80% or more of the company's profits?
Conduct a memo to your prospective business partners in which you complete the following: Write: Q1. Describe the results of your competitive analysis.
What are the different components of an effective marketing plan that are relevant? Describe any four of these component and illustrate with a real life example to demonstrate your understanding.
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