Address the changes in scope of an industry (either an industry you are currently employed within or one that you would like to investigate and learn more about). Identify the industry you have selected and summarize industry changes over the past five years. Ascertain the type of industry (i.e. emerging, maturing, declining, or fragmented) and utilize a portfolio matrix to portray industry attractiveness and competitive strengths. Which competitor has the best strategy in the industry? Identify industry drivers for change and summary your projections for the industry going forward to the next five years.
Mini-Paper Format
Submitted in 12-point font, preferably Times New Roman, and double-spaced with 1-inch margins
The report should incorporate correct form, spelling, grammar, sentence structure, and communication skills
Each paper should be well-organized and well-written (should not be more than four (4) pages in length)