Actual and forecast demand levels


Consider the following actual and forecast demand levels for the Burger King Whopper sandwhich at a local Burger King restaurant:

Day Actual Demand Forecast Demand

Monday 88 88

Tuesday 72 88

Wednesday 68 84

Thursday 48 80

Friday

The forecast for Monday was derived by observing Monday's demand level and setting Monday's forecast level equal to this demand level. Subsequent forecasts were derived by using exponential smoothing with a smoothing constant of 0.25 Using this exponential smoothing method, what is the forecast for the Whopper sandwhich demand for Friday?

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Operation Management: Actual and forecast demand levels
Reference No:- TGS057949

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