Account A is facing tough competition in the marketplace.
• They are making 5.48% margin on a widget, but Accounts B and C are dropping their prices and going below wholesale
• Account A is selling their product for $18.99 (wholesale is $18.30), but Accounts B and C are selling for $16.99
• Supplier agrees to help Account A by holding their % margin to meet the market at $16.99
• How much would the Vendor fund?