Task: Investigate a given organisation to analyse its current position, evaluate the strategic options available, and recommend the strategic route.
Dyson – a distinctive company
You have been provided with an academic case of the Dyson company. This provides you with foundational information, which you should develop through other sources. You will find commentary relating to this company via the financial press (such as the Financial Times). You should complete a detailed search for further information, which will support your use of strategic models for analysis.