Absolute deviation as the performance criterion


Question 1. Sales for the past 12 months at Dalworth Company are given here.

Month     Sales ($ millions)     Month     Sales ($ millions)
January        20                     July               53
February      24                   August             62
March          27                September          54
April            31                  October             36
May             37                  November          32
June            47                  December          29

a) Use a three-month moving average to forecast the sales for the months May through December.

b) Use a four-month moving average to forecast the sales for the months May through December.

c) Compare the performance of the two methods by using the mean absolute deviation as the performance criterion. Which method would you recommend?

d) Compare the performance of the two methods by using the mean absolute percent error as the performance criterion. Which method would you recommend?

Question 2. Karl’s Copiers sells and repairs photocopy machines. The manager needs weekly forecasts of service calls so that he can schedule service personnel. Use the actual demand in the first period for the forecast for the first week so error measurement begins in the second week. The manager uses exponential smoothing with a = 0.20. Forecast the number of calls for week 6, which is next week.

Week     Actual Service Calls
1                       24
2                       32
3                       36
4                       23
5                       25

Question 3. The demand for Krispee Crunchies, a favorite breakfast cereal of people born in the 1940s, is experiencing a decline. The company wants to monitor demand for this product closely as it nears the end of its life cycle. The following table shows the actual sales history for January – October. Generate forecasts for November – December, using the trend projection by regression method.

Month          Sales          Month           Sales
January     890,000         July            710,000
February    800,000       August         730,000
March        825,000      September    680,000
April          840,000        October       670,000
May           730,000      November
June          780,000      December

Question 4. The manager of Snyder’s Garden Center must make the annual purchasing plans for rakes, gloves, and other gardening items. One of the items the company stocks is Fast-Grow, a liquid fertilizer. The sales of this item are seasonal, with peaks in the spring, summer, and fall months. Quarterly demand (in cases) for the past 2 years follows:

Quarter     Year 1     Year 2
1                 40          60
2                350        440
3                290        320
4                210        280
Total           890      1,100

If the expected sales for Fast-Grow are 1,150 cases for year 3, use the multiplicative seasonal method to prepare a forecast for each quarter of the year.

Question 5. The manager of a utility company in the Texas panhandle wants to develop quarterly forecasts of power loads for the next year. The power loads are seasonal, and the data on the quarterly loads in megawatts (MW) for the last 4 years are as follows:

Quarter     Year 1     Year 2     Year 3     Year 4
1               103.5       94.7       118.6       109.3
2               126.1     116.0       141.2       131.6
3               144.5     137.1       159.0       149.5
4               166.1     152.5       178.2       169.0

The manager estimates the total demand for the next year at 600 MW. Use the multiplicative seasonal method to develop the forecast for each quarter.

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