Perform a SWOT analysis on Harley Davidson based on the attached case (Harley Davidson in 2004, John E. Gable & Roger Schaefer). Use following tools as basis for the SWOT; External Analysis:
• PEST (EL) Analysis
• Stakeholder Analysis
• Porters Five Forces
• Competitor Analysis Internal Analysis
• VRIO (Valuable, Rare, Inimitable, Organization)
• Value Chain Analysis
Additional Requirement
This case study lies from Corporate Strategy and describe about the SWOT Analysis of Harley - Davidson Motorcycles. Harley Davidson is a world renowned cruise motorcycle maker and a SWOT and PESTLE analysis of its market have been given in the solution.
Word limit 1690