1. Which of the following is true of the BCG matrix?
a. It divides the market into low-, medium-, and high-growth markets.
b. It helps managers understand how strategic business units contribute to an overall organization.
c. It suggests that slow-growing markets have more stable and attractive business opportunities for an organization’s products.
d. It helps in restructuring the structure of an organization.
2. A theoretical advantage of unrelated diversification is that:
a. a business will have a stable performance over time.
b. corporate managers will focus on the future performance of the business.
c. corporate managers will have a great understanding of a business.
d. a business will have high performance at the outset.